Agenda

Lv Xingyang, professor and doctoral supervisor in the Department of Tourism Management at Southwestern University of Finance and Economics. He is a recipient of the "Tianfu Qingcheng Plan" for social science elites in Sichuan Province, and he is also designated as a reserve candidate for academic and technical leaders in Sichuanprovince. Furthermore, Lv Xingyang is recognized as a young expert in the tourism industry in Sichuan Province. He serves as the chief editor of the field of tourism science for the journal《Tourism Science》and as a member of the editorial board for《Tourism Management》.His research focuses on tourism marketing.

ProfessorLv hadpublished over 80 papers in journals indexed by SSCI and CSSCI, including prestigious journals such as《Tourism Management》《Annals of Tourism Research》and《Tourism Tribune》，Nine of his articles have been included in the top 1% highly cited papers in the ESI (Essential Science Indicators) database.

He has led more than 10 research projects, including those funded by the National Social Science Foundation, the Humanities and Social Sciences Foundation of the Ministry of Education, the Soft Science Project of the Science and Technology Department of Sichuan Province, and the Social Science Foundation of Sichuan Province. ProfessorLv has also been supported by the "Guanghua Talent Plan" at Southwestern University of Finance and Economics.